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Informed Sport
What is Informed Sport?
Informed Sport was developed in 2008 for the elite sports nutrition industry in conjunction with UK Anti-Doping (UKAD). It is the only global third-party testing and certification programme that tests every single batch of a product prior to it being released to market. This programme ensures supplements are examined for substances banned by sporting bodies such as the World Anti-Doping Agency (WADA), collegiate organisations and other professional teams. When an elite athlete sees the Informed Sport logo or on-pack descriptor on a product, they can trust each batch of the product has been robustly tested.
What is Informed Choice?
Established in 2007, Informed Choice is a global retail monitoring and quality assurance programme that helps reduce the risk of impurities and banned substances entering products. All products bearing the Informed Choice logo or on-pack descriptor allow supplement users to know the product has undergone regular rigorous checks and tests. It’s important for any active individual to be mindful of what is in their supplements in order to protect their health. The ingesting of banned substances can lead to severe health effects, or even death, depending on the levels ingested.
What is the Difference?
The key difference between Informed Choice and Informed Sport is the frequency of testing done. Informed Sport certification means every batch/lot of a product is tested before it’s released to market. This means every flavour or variation of a product is tested. Post-certification also includes further assurance through regular blind testing, where the products are purchased from retail and tested again. Athletes can visit informed-sport.com and confirm a batch of a certified product has been tested.
Informed Choice testing is done through monthly blind sampling. This means the LGC laboratory team purchases the product from retail outlets such as brick and mortar stores or websites where it is sold and it is then tested. At least one lot/batch of the product is tested every month, but not all like with Informed Sport. The lots of certified products that have been tested are listed on informed-choice.com.
Precision Fuel: PF60 Energy Chew Bar (10 x 68g bars)
The energy-to-weight ratio of a fuel is crucial when weight is a limiting factor. Like when you’re trying to put a person on the moon. Or get an endurance athlete to the finish line in record time. Our Chew Bars deliver 60g of carbohydrate for just 68g of weight. They're like rocket fuel, but for human beings. 🚀
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Fourfive Vitamin D3
Known as the sunshine vitamin, our vegan friendly, Vitamin D3 capsules are the perfect antidote to the short days and long nights of Winter.
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PILLAR Performance: MOTION ARMOUR
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PILLAR Performance: ULTRA IMMUNE C - Tropical (200g Powder / 40 serves) Glass Jar
Delivering a high strength dose of vitamin C (1000 mg), with vitamin D3 (1000 IU) and zinc, ULTRA IMMUNE C provides direct and immediate support to the immune system to reduce the duration and severity of symptoms associated with the common cold. ULTRA IMMUNE C helps to address the specific immunity challenges associated with run down athletes, as well as those struck down with illness during the colder, winter months. This powerful combination of immunity boosting micros is delivered in a light powder with delicious tropical twist, keeping your immune system firing in even the toughest conditions.
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PILLAR Performance: ULTRA IMMUNE C - Tropical (200g Powder / 40 serves) Pouch
Delivering a high strength dose of vitamin C (1000 mg), with vitamin D3 (1000 IU) and zinc, ULTRA IMMUNE C provides direct and immediate support to the immune system to reduce the duration and severity of symptoms associated with the common cold. ULTRA IMMUNE C helps to address the specific immunity challenges associated with run down athletes, as well as those struck down with illness during the colder, winter months. This powerful combination of immunity boosting micros is delivered in a light powder with delicious tropical twist, keeping your immune system firing in even the toughest conditions.
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Precision Fuel: PF30 Gels (15 x 51g gels)
The most efficient way to get 30g of carbohydrate into your system fast. Our gels have a very mild, neutral taste reducing flavour fatigue during longer efforts.
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SIS Beta Fuel Gels - 30 pack
A dual-source, high-carbohydrate energy gel designed for endurance athletes undertaking longer sessions. BETA Fuel Energy Gel is a superior fuelling solution delivering 40g carbohydrate in a 1:0.8 maltodextrin-to-fructose ratio.
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Soccer Supplements: Hydrate90®Tub - Carbohydrate and Electrolyte Powder
Fuel your performance with our new Hydrate90 Tubs – the ultimate hydration solution in a convenient, easy-to-use format. Each scoop delivers 28g of our elite dual carbohydrate formula, specifically designed to keep athletes energised and hydrated throughout the game. Just mix with 400–600ml of water for a fast-absorbing, great-tasting drink that helps you perform at your best from the first whistle until the last.
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Beet It Sport Nitrate 400 Crystal Sachets (12 x 20g) - OUT OF STOCK
Beet It Sport Nitrate 400 crystals deliver 400mg of dietary nitrate in a single 20g sachet.
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Precision Fuel: PF30 Gels + 100mg Caffeine (15 x 51g gels)
The most efficient way to get 30g of carbohydrate into your system fast. Our gels have a very mild, neutral taste reducing flavour fatigue during longer efforts + 100mg caffeine.
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SIS Beta Fuel + Nootropics Gels - 30 pack
The innovative BETA Fuel Energy Gel + Nootropics combines 40g dual source carbohydrate with 250mg Cognizin® Citicoline, 1g L-Taurine, 200mg caffeine and 200mg of the amino acid L-Theanine to improve both your physical and mental performance.
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Veloforte Cappo: Plant Protein Recovery Drink (16 X 38g SACHETS)
High protein, low carb, big flavour, perfect any time. Finally. A high performance, plant-based complete protein shake that tastes amazing and promotes active recovery and gut health too. Cappo’s velvety-smooth coffee and cocoa blend is crafted to support lean muscle mass, and it’s packed with prebiotics and anti-inflammatory superfoods. Strong foundations from the inside out — the ultimate Cappuccino!
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Veloforte Cappo: Plant Protein Recovery Drink (380g Sack / 10 Serves)
High protein, low carb, big flavour, perfect any time. Finally. A high performance, plant-based complete protein shake that tastes amazing and promotes active recovery and gut health too. Cappo’s velvety-smooth coffee and cocoa blend is crafted to support lean muscle mass, and it’s packed with prebiotics and anti-inflammatory superfoods. Strong foundations from the inside out — the ultimate Cappuccino!
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Veloforte Molto: Plant Protein Recovery Drink (16 X 38g SACHETS)
Find your inner peace with Molto - nourishing complete protein, balancing ashwagandha and gut healthy prebiotics. One velvety smooth, delicious vanilla shake crafted for mind and body? No stress.
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Veloforte Molto: Plant Protein Recovery Drink (360g Sack / 10 Serves)
Find your inner peace with Molto - nourishing complete protein, balancing ashwagandha and gut healthy prebiotics. One velvety smooth, delicious vanilla shake crafted for mind and body? No stress.
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Veloforte Nova: Plant Protein Recovery Drink (12 X 67g SACHETS)
Nova - Recovery Protein Shake. Banana, Cocoa & Maca super blend
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