Applied Nutrition

20g Protein | Fresh Baked Critical Cookie is a high-protein snack, convenient to carry in your gym bag or take anywhere with you.

23g Carbohydrates | Zero Sugar Endurance Velocity-Fuel Energy delivers 23g of fast absorbing carbohydrates packed into a convenient sized gel sachet.

23g Carbohydrates | Zero Sugar | 75mg Caffeine Velocity-Fuel Sprint delivers a combination of Carbohydrates, 75mg Caffeine, Electrolytes and B-Vitamins packed into a convenient sized gel sachet.

Endurance Velocity-Fuel Breathe Isotonic Energy Gel with Breathe Easy™ 23g Carbohydrates | Breathe Easy | Zero Sugar Endurance Velocity-Fuel Breathe delivers 23g of fast absorbing carbohydrates with the addition of Applied Nutrition’s unique Breathe Easy™ formula, popular amongst users wanting to increase oxygen intake during exercise.

1G CITRULLINE | 3G BETA-ALANINE | 200MG CAFFEINE | VITAMINS B3 & B12

BodyFuel™ Electrolyte & Vitamin Water 500ml SUGAR FREE • FAST HYDRATION • BOOST PERFORMANCE Formulated to deliver an easy drinking experience combined with a true taste sensation. Offering a source of the key electrolyte’s sodium, calcium, potassium, chloride, zinc and magnesium, along with B-vitamins and antioxidants to hydrate and fuel your intense workout sessions.

Introducing the all new ABE Carbonated Beverage with Zero Sugar, 200mg Caffeine, Citrulline, Beta-Alanine, Taurine and added B-Vitamins. This magnificent Energy & Performance drink provides all of the performance of the UK's number 1 selling pre-workout in an accessible canned drink.

ABE delivers a unique blend of the most vital and researched active ingredients known to help increase physical performance*, reduce tiredness & fatigue* and provide continual focus throughout your training, maximizing your bodies potential. However talk is cheap and the proof is in the product, after extensive research, meticulous formulating and precise lab testing we are confident to let ABE do the talking.

Critical Whey Protein has been developed using a unique blend of Whey Protein Concentrate, Whey Protein Isolate & Hydrolysed Whey Protein. Whey Protein Concentrate is produced by Ultra-Filtration Technology containing high levels of Protein and Branched Chain Amino Acids (BCAAs).

Critical Mass has been designed for people who find it hard to gain body mass, a hard gainer. Critical Mass provides a calorie dense formula comprising high levels of protein and carbohydrate in every serving. This is to ensure that your growing muscles get all of the vital nutrients they need to develop and recover.

BCAA Amino Hydrate is the SUGAR FREE intra workout & recovery drink-mix that all Athletes, Bodybuilders, Powerlifters, Boxers and general keep fitters should be consuming during every workout.

BCAA Amino Hydrate is the SUGAR FREE intra workout & recovery drink-mix that all Athletes, Bodybuilders, Powerlifters, Boxers and general keep fitters should be consuming during every workout.

Critical Plant Protein is the perfect plant protein blend combining soya protein isolate, pea protein isolate and brown rice protein to deliver a premium quality plant protein powder with a full range of essential amino acids and over 24g of protein per serving.

Creatine Monohydrate is suitable for anyone partaking in prolonged or high-intensity exercise, looking to improve physical performance.

The Applied Nutrition shaker is perfect for mixing your protein shakes, such as Critical Mass, or even for mixing your other water based supplements like pre-workout products such as ABE or our New Pump 3G.